A year ago she was washing dishes in other people’s homes. This week, the YouTuber known as DHA Wali Maid appeared in her first commercial, for Pakistani sweets brand Rehmat-e-Shereen, alongside fellow influencer Amtul.
A first look at the ad was shared on Rehmat-e-Shereen’s Instagram this week, and the comments filled up with congratulations within hours. For many of her fans, it’s the latest chapter in one of Pakistan’s most unlikely creator stories.
The first look at the ad
The clip shows her in a bridal-style dupatta, part of the brand’s new campaign. One viewer asked if that was really her in the front seat, while others simply wrote “best wishes to DHA Wali Maid”.
From household vlogs to 1.3 million subscribers
DHA Wali Maid started her YouTube channel in September 2025. Her videos are simple: her daily routine at the house in DHA where she works, the chores, cooking and looking after her own family. That honesty is exactly what people connected with.
In just over a year, the channel has grown to around 1.3 million subscribers and more than 1.3 billion views across about 200 videos.
The kitchen sink video that made the country emotional
Her biggest viral moment came in April 2026, when she shared a small dream: a kitchen sink of her own. After years of washing dishes at sinks in other people’s homes, she said she used to wonder if she would ever have one too.
The clip reached millions, and actress Maryam Noor reshared it, telling her: “You are amazing, may Allah bless you with everything you dream of.” Maryam also praised the employer who gave her the space to make content from home, a detail many viewers said was just as touching.
In September, she shared another milestone with her followers: getting her children into a better school.
Beating Sistrology for YouTube’s top award
Earlier this month, at the first-ever Pakistan Influencer Awards, she won YouTube Creator of the Year (Female). The other nominees included Iqra Kanwal of Sistrology, one of Pakistan’s best-known YouTubers, along with Anaya Eshaal Family, Sehrish & Luqman Vlogs and Life with Amna.
Winning against names that big, with a channel barely a year old, is what put her on every entertainment page in the country, and brand deals were always going to follow.
Why this ad matters
- It’s a first for someone like her. Domestic workers are rarely seen in Pakistani advertising at all, let alone as the face of a campaign.
- Brands are following the audience. Rehmat-e-Shereen is betting on a creator people actually trust, rather than a celebrity.
- It shows where Pakistani content is going. Real, everyday stories are now pulling bigger audiences than polished productions.
Quick facts
- Known as: DHA Wali Maid
- YouTube: about 1.3 million subscribers, channel started September 2025
- Award: YouTube Creator of the Year (Female), Pakistan Influencer Awards 2026
- First ad: Rehmat-e-Shereen, with influencer Amtul (November 2026)
From dreaming about a kitchen sink to starring in a sweets commercial in the same year, it’s a story Pakistan can’t stop sharing. What do you think of her first ad?
