Honda Accord wins auto of the Year

Car of the year 2018

The Volvo XC60 won Utility of the Year, and the Lincoln Navigator took home Truck of the Year.

This morning the 2018 Honda Accord was crowned 2018 North American Car of the Year.

This year's press preview for the North American International Auto Show ends Tuesday. Competitors in this class included members of the Lincoln's own extended family in the form of the Ford Expedition and Chevrolet's excellent off-roader, the Colorado ZR2.

The Navigator, itself, closed 2017 with a 30.1-percent year-over-year increase in December sales.

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Kumar Galhotra, head of the Lincoln brand, said the award should give the Navigator a boost as it tries to gain traction in the competitive full-size truck-based luxury SUV market. The competition in the Utility Vehicle of the Year category included Alfa Romeo's new Stelvio and Honda's Odyssey minivan. Only new or substantially changed models were eligible for the award, with judges considering innovation, design, safety, driver satisfaction, and value for the dollar as criteria.

Awards such as these, which are voted on by a panel of almost 60 automotive journalists from the United States and Canada, are important for the automakers.

Last year's winners included the Chevrolet Bolt EV, Honda Ridgeline and Chrysler Pacifica.

Organizers accept no advertising, though automakers try to capitalize on the marketing value of the awards.

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