Ford and Domino's team up for self-driving pizza deliveries

Your next Domino's pizza might arrive in a'self-driving Ford   Your reaction will be the most important part of the transaction.          
    Ford

They'll use one Fusion equipped with all the trappings of a self-driving vehicle, including Ford's full suite of cameras, sensors, radar and LIDAR, to deliver pizza for the month-long test.

Firstly, the experimental Ford self-driving auto (or Ford Fusion Hybrid Autonomous Research Vehicle, as they call it) will in fact be driven by a human safety engineer (in other words, a driver).

"This is where the industry is going", said Russell Weiner, president of Domino's USA, according to USA Today. "We're kicking off a research collaboration with Domino's Pizza to understand the role self-driving vehicles can play in food delivery".

The autonomous process has already been tested at the University of Michigan's Mcity for autonomous transportation, and the Ford-Domino's duo is now researching consumer responses to such delivery methods.

Additional issues include how the vehicle is placed for customer access to their order, with the overall goal of making self-driving delivery vehicles a viable possibility and a new option for customers who may appreciate not having to make awkward conversation on their doorstep while paying the pizza guy. As The Verge lays out, it's really more about the "last 50 feet" of the experience.

Customers will be able to track the vehicle using Global Positioning System through an augmented version of the Domino's app, and will get text messages instructing them how to retrieve their food.

In 2015, Domino's unveiled the Chevrolet Spark-based DXP delivery vehicle.

VW engineer sentence for role in emissions fraud
Prosecutors in Germany are engaging in their own probe, though it is not clear if Liang could face additional penalties there. Liang's lawyer said the VW engineer is too old and slight to serve alongside risky felons in a low-security federal prison.

Tigers get hammered at home again by Yankees
It's beyond crowded in the American League wild-card race, with eight teams bunched up like flowers in an overflowing vase. Severino struck out eight over six-and-two-thirds innings of one-run ball to improve to 11-and-5.

England bring in Chris Woakes for Toby Roland-Jones in second Test
Holder said: "My biggest role, as captain, is to make sure that each individual stays true to himself and gets the best out of himself to help this team".

As of press time, Domino's had not responded to inquiries from Pizza Marketplace.

Customers will be able to track the delivery process via the Domino's app and will receive text messages on how to retrieve their pizzas once the delivery has arrived.

If the handoff with a customer is one challenge, so is figuring out what to do with an idled vehicle while the delivery is made.

I'm sure the marketing folks at Ford and Domino's will enjoy using this test to their respective advantages. "It's a simple decision if you look around at how people's behaviors are changing, especially in cities".

Ford Motor (F) and Domino's Pizza (DPZ) are corporate neighbors, with Ford's Dearborn, Mich., headquarters just 30 miles from Domino's home in Ann Arbor. So what is the point of the driverless delivery?

Customers must punch a code into a keypad on the delivery vehicle to get their order from the heated storage area on the vehicle.

Domino's Pizza was founded in 1960, with the establishment of two restaurants in Ann Arbor and Ypsilanti. Instead, it will be marketed towards ride-sharing and delivery services, the company's autonomous-driving boss Sherif Marakby said recently.

Related news:

Hot News

isis-killer-beheading-video-story-top Microsoft kills Xbox One, pushes Xbox One S, Xbox One X
Aug 30, 2017 - 01:40
The Xbox One was succeeded by the Xbox One S , a smaller, sleeker, cheaper and all around much better machine. Microsoft has confirmed that production of the original Xbox One model is officially over.

isis-killer-beheading-video-story-top Erdogan, Abbas Stress Adherence to Two-State Solution, Reject Israeli Practices
Aug 30, 2017 - 01:39
Israeli leaders say Palestinian "incitement" against the Jewish state is a key reason why peace efforts have not advanced. On the two-state solution specifically, Kushner was said to have shown "some openness" on the matter.

isis-killer-beheading-video-story-top Rapist Gurmeet Skipped Dinner In Jail
Aug 30, 2017 - 01:38
In the small town of Sirsa, located 150 miles away from Panchula, thousands of devotees have gathered at the group's headquarters. During the 2017 Punjab assembly election, the sect directed its followers to vote for the Shiromani Akali Dal-BJP coalition.

isis-killer-beheading-video-story-top Baltimore's Gervonta Davis Knocks Out Francisco Fonseca
Aug 29, 2017 - 00:19
It was a weird performance for Davis, who hadn't done that much showboating or fought as sloppy in the ring in his past fights. In the seventh round, Davis' feet got tangled with Fonseca's leg and that allowed Fonseca to land a meaningful left hand.

isis-killer-beheading-video-story-top Sarahah app uploads your address book without your knowledge
Aug 29, 2017 - 00:15
However, if you don't want that, you have the option to prevent the app from accessing your phone contacts and still use it. When first launched, this app harvests and uploads all phone numbers and email addresses in your address book.

Labour's Brexit policy shifts towards transitional deal
Aug 28, 2017 - 00:35
Shadow Brexit secretary Sir Keir Starmer said it would be "as short as possible, but as long as is necessary". First Minister Nicola Sturgeon has given a cautious welcome to a change of emphasis from Labour on Brexit.

isis-killer-beheading-video-story-top Hurricane Harvey leaves thousands of cruisers, crew out to sea
Aug 27, 2017 - 00:16
But because of Harvey, her cruise ship is staying for an extra day in Cozumel, the island off the coast of Mexico, she told CNN. It plans to leave for Galveston on Saturday to be in position to debark guests when the port reopens, the spokesperson said.

isis-killer-beheading-video-story-top Qatar Chumming Up With Iran to Create a New Block Against Saudis?
Aug 27, 2017 - 00:14
One of those demands was that Qatar further downgrade ties with Iran. Attempts by Kuwait, the USA and others have failed to make headway.

isis-killer-beheading-video-story-top Iraqi forces make fresh gains in Tal Afar against Islamic State
Aug 27, 2017 - 00:13
The International Organization for Migration said "thousands of civilians" had fled Tal Afar since the offensive began. A predominantly Turkmen district, Tal Afar was overrun by Islamic State of Iraq and the Levant fighters in 2014.

isis-killer-beheading-video-story-top Man shot in Brussels after knife attack on soldiers
Aug 26, 2017 - 01:03
It was already blocked by police at the scene and there was a man lying on the ground. "We are following the situation closely". Soldiers and extra police have been deployed at public buildings and around large gatherings for more than a year.

isis-killer-beheading-video-story-top Trump punishes Maduro government with financial sanctions
Aug 26, 2017 - 01:02
Friday's financial bans are the fifth round of USA sanctions to hit Venezuela since the start of the year. It added that it would also "protect the U.S financial system from complicity in Venezuela's corruption".

isis-killer-beheading-video-story-top On Taylor Swift's New Single, She Sheds Her Old Skin. What's Left?
Aug 26, 2017 - 00:59
While fans don't seem to be happy with Swift's new song, many of her fellow celebrties came out to praise Swift's single. She continues, " Don't like your tilted stage ".

isis-killer-beheading-video-story-top Palestinians need Trump two-state pledge before peace
Aug 24, 2017 - 00:15
Kushner is expected to visit Israel Wednesday, where the delegation will meet with Israeli Prime Minister Benjamin Netanyahu . They'll head later to the United Arab Emirates, Jordan, Egypt , Israel and the West Bank .

isis-killer-beheading-video-story-top Skyrim, Doom and Fallout 4 get VR release dates
Aug 24, 2017 - 00:06
Virtual reality hardware is readily available these days, but top-quality AAA games are still few and far between. Fallout 4 VR will run $60, but there's no word on whether it'll have the same expansion packs as the non-VR one.

isis-killer-beheading-video-story-top John Cena Brought to Tears By Fans
Aug 23, 2017 - 00:23
In the handwritten cards, fans thank Cena for inspiring them to continue pushing through hard and dark times in their lives. Cena was reduced to tears when he watched a video of a little boy to whom he had given a wristband ringside.